Q&A with Karin Attwood from Martelli & Co Buyer's Agents

November 13, 2024

What inspired you to become a buyer's agent?

Orginally I wanted to be a Real Estate Branch Manager so I completed my branch manager licence, however since working as a buyer's agent I've realised this is the perfect job for me as it provides all the aspects I was looking for in a rewarding role: quality customer care, investigation, ensuring compliance, having integrous work and providing guidance.

What do you believe is the most important quality in a buyer's agent?

Listening. Listening to what it is the client actually needs and wants, and listening to agents and consultants to have more information about a home. Also having a solutions-based mentality. Every home is going to have issues, even new homes, so its working out how we can best remedy the problems to protect our buyers and ensure they have bought a great property.

How do you ensure that your clients feel supported throughout the buying process?

Communication that fits their requirements is important; for some it's a short daily WhatsApp update, for others it's an in depth video call every few days. It's important to understand your buyer clients' timeframes, and time pressure.

How do you think the market will change in the next year?

The market is constantly changing, even in suburbs from week to week depending on what good homes are available and how much competition there is. I expect over the next year to see more investors reenter the market around $1m.

What is your negotiation style, and how has it benefited your clients?

I like an auction for transparency, but that's also confidence in knowing a fair price. If we spot a great home early on and can complete quick due diligence then I'll bring the auction forward. Knowing the market and in depth knowledge of the home you're buying allows for much better negotiation tactics. We often bid on behalf of our clients if they feel anxious in the the auction room.

What common pitfalls should first-time buyers avoid?

Getting emotional; its hard not to, but you could end up purchasing a really pretty lemon. Remember that houses are like buses, wait long enough and a new one will come by. I'm also wary of new build homes with no MasterBuild warranty in place, or those attached, on freehold titles with large retaining walls, as you have to wonder who is responsible if there is an issue between neighbours.

November 13, 2024

What inspired you to become a buyer's agent?

Orginally I wanted to be a Real Estate Branch Manager so I completed my branch manager licence, however since working as a buyer's agent I've realised this is the perfect job for me as it provides all the aspects I was looking for in a rewarding role: quality customer care, investigation, ensuring compliance, having integrous work and providing guidance.

What do you believe is the most important quality in a buyer's agent?

Listening. Listening to what it is the client actually needs and wants, and listening to agents and consultants to have more information about a home. Also having a solutions-based mentality. Every home is going to have issues, even new homes, so its working out how we can best remedy the problems to protect our buyers and ensure they have bought a great property.

How do you ensure that your clients feel supported throughout the buying process?

Communication that fits their requirements is important; for some it's a short daily WhatsApp update, for others it's an in depth video call every few days. It's important to understand your buyer clients' timeframes, and time pressure.

How do you think the market will change in the next year?

The market is constantly changing, even in suburbs from week to week depending on what good homes are available and how much competition there is. I expect over the next year to see more investors reenter the market around $1m.

What is your negotiation style, and how has it benefited your clients?

I like an auction for transparency, but that's also confidence in knowing a fair price. If we spot a great home early on and can complete quick due diligence then I'll bring the auction forward. Knowing the market and in depth knowledge of the home you're buying allows for much better negotiation tactics. We often bid on behalf of our clients if they feel anxious in the the auction room.

What common pitfalls should first-time buyers avoid?

Getting emotional; its hard not to, but you could end up purchasing a really pretty lemon. Remember that houses are like buses, wait long enough and a new one will come by. I'm also wary of new build homes with no MasterBuild warranty in place, or those attached, on freehold titles with large retaining walls, as you have to wonder who is responsible if there is an issue between neighbours.

Get to know Buyers Agent Karin Attwood at Martelli & Co as she discusses why she became a buyer's agent, her forecast for 2025 and her tips for first time buyers.

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